PRIVACY POLICY
Effective Date: 08.02.2026
Sareli AI Agency ABN: 35 416 843 160 Email: [email protected] Website: www.sareliaiagency.com.au Phone: 0485002025
Sareli AI Agency ("we", "us", "our") is committed to protecting your privacy and complying with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs). This Privacy Policy explains how we collect, use, disclose, and protect your personal information.
1. INFORMATION WE COLLECT
1.1 Personal Information
We may collect the following types of personal information:
● Contact information (name, email address, phone number, business address)
● Business information (company name, ABN, job title)
● Billing information (credit card details, bank account information)
● Technical information (IP address, browser type, device information)
● Usage data (how you use our AI services, chat logs, interaction data)
● Customer data (information your end-users provide through our AI chat services)
● Communications (emails, support tickets, feedback)
1.2 Sensitive Information
We do not intentionally collect sensitive information (such as health information, racial or ethnic origin, political opinions, religious beliefs, or criminal records) unless specifically required for our services and with your explicit consent. If sensitive information is collected through your use of our AI services, you are responsible for obtaining appropriate consents from your end-users.
2. HOW WE COLLECT INFORMATION
We collect personal information through:
● Direct interactions: When you register, purchase services, or contact us
● Our website: Through forms, cookies, and analytics tools
● Our AI platform: When you or your end-users use our chat services
● Third parties: Payment processors, service providers, or publicly available sources
● Automated technologies: Cookies, web beacons, and similar tracking technologies
3. WHY WE COLLECT INFORMATION
We collect and use personal information for the following purposes:
● Providing services: To deliver our AI chat and web widget services
● Account management: To create and manage your account
● Billing and payments: To process payments and issue invoices
● Customer support: To respond to inquiries and provide technical assistance
● Service improvement: To improve our AI technology and user experience
● Security: To protect against fraud, unauthorized access, and security threats
● Legal compliance: To comply with legal obligations and enforce our terms
● Marketing: To send relevant information about our services (with your consent)
● Analytics: To analyze usage patterns and generate insights (using anonymized data)
4. HOW WE USE AND DISCLOSE INFORMATION
4.1 Internal Use
We use your personal information internally to provide, maintain, and improve our services. We may use anonymized and aggregated data for research, analytics, and service development purposes.
4.2 Third-Party Disclosure
We may disclose your personal information to:
● Service providers: Cloud hosting, payment processing, analytics, and customer support tools
● Professional advisors: Lawyers, accountants, auditors, and insurers
● Business transfers: In connection with mergers, acquisitions, or sale of assets
● Law enforcement: When required by law or to protect our rights and safety
● With your consent: Any other parties you authorize
4.3 We Do Not Sell Your Information
We do not sell, rent, or trade your personal information to third parties for marketing purposes.
5. OVERSEAS DISCLOSURE
Your personal information may be stored or processed overseas, including in the United States, where our cloud service providers operate. We take reasonable steps to ensure that overseas recipients comply with the Australian Privacy Principles. Countries where data may be disclosed include: United States, European Union, and other jurisdictions where our service providers operate.
6. DATA SECURITY
We implement reasonable security measures to protect your personal information, including:
● Encryption: Data in transit (SSL/TLS) and at rest
● Access controls: Role-based access and authentication
● Regular security audits and vulnerability assessments
● Secure cloud infrastructure with reputable providers
● Employee training on data protection and confidentiality
However, no method of transmission or storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.
7. DATA RETENTION
We retain your personal information for as long as necessary to:
● Provide our services during your active subscription
● Comply with legal obligations (minimum 7 years for business records)
● Resolve disputes and enforce our agreements
● Prevent fraud and ensure security
After contract termination, we will delete or anonymize your data within 30 days unless required by law to retain it longer. Backup copies may persist for up to 90 days in accordance with our backup retention policy.
8. YOUR RIGHTS
Under the Privacy Act 1988 and Australian Privacy Principles, you have the right to:
● Access: Request access to your personal information
● Correction: Request correction of inaccurate or incomplete information
● Deletion: Request deletion of your information (subject to legal obligations)
● Opt-out: Unsubscribe from marketing communications
● Complain: Lodge a complaint about how we handle your information
● Data portability: Request export of your data in CSV format
To exercise these rights, contact us at [email protected]. We will respond within 30 days. We may require verification of your identity before processing your request.
9. COOKIES AND TRACKING
Our website uses cookies and similar tracking technologies to improve user experience, analyze traffic, and personalize content. You can control cookies through your browser settings. Note that disabling cookies may affect website functionality.
Types of cookies we use:
● Essential cookies: Required for website operation
● Analytics cookies: Help us understand how visitors use our site (e.g., Google Analytics)
● Marketing cookies: Track visitors for targeted advertising (with consent)
10. DATA BREACH NOTIFICATION
In the event of a data breach that is likely to result in serious harm to you, we will notify you and the Office of the Australian Information Commissioner (OAIC) within 72 hours of becoming aware of the breach, as required by the Notifiable Data Breaches (NDB) scheme.
11. CHILDREN'S PRIVACY
Our services are intended for businesses and are not directed to individuals under 18 years of age. We do not knowingly collect personal information from children. If we become aware that we have collected information from a child, we will delete it promptly.
12. CHANGES TO THIS POLICY
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of material changes by posting the updated policy on our website and updating the "Effective Date" at the top. Your continued use of our services after changes constitutes acceptance of the updated policy.
13. COMPLAINTS AND DISPUTES
If you have a complaint about how we handle your personal information:
Step 1: Contact us at [INSERT CONTACT EMAIL] with details of your complaint
Step 2: We will acknowledge your complaint within 7 days and investigate
Step 3: We will provide a response within 30 days
Step 4: If not satisfied, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC):
Office of the Australian Information Commissioner (OAIC) Phone: 1300 363 992 Email: [email protected] Website: www.oaic.gov.au
14. CONTACT INFORMATION
For any questions, requests, or concerns about this Privacy Policy or our privacy practices, please contact:
Privacy Officer Sareli AI Agency ABN: 35 416 843 160 Email: [email protected] Phone: 0485002025 Address: 13 Andrew Place Mornington 3931
Last Updated: 08.02.2026 | Version 1.0